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Why Award Entry Makes Sense

The AEMT Awards programme was launched with the sole aim of recognising and rewarding business and engineering excellence right across the electrical and mechanical trades sector of industry. Here, we detail the ten key reasons why submitting a nomination makes both promotional and commercial sense.

1. Brilliant PR for your business.

It really is a no-brainer - free marketing and PR for your business! You get to use the official AEMT Awards Finalists or Winners logo on your website, brochures, business cards, literature, emails and sales material; boosting awareness around your brand and helping to promote your business to new customers. The Awards celebrate your best achievements and the hard work you've put in to making your business a success. If you want to be part of an industry wide initiative that will get you talked about, this is definitely the way to go. It’s great to have your business endeavours recognised, so it’s important to make sure that people know what your business has achieved. Winning an industry award can help secure new contacts, find new supply channels and break into new markets.

2. Great for benchmarking

Entering the AEMT Awards will make you think hard about your business. The application process for entering an award category can often force you to look at your business from a different perspective and compare yourself to your competitors. How do you stack up against others in your field, whether it is through innovation, diversity, sales growth, customer service, investment in people or strategic thinking? Preparing an entry can often force you to consider ways of doing things better and to identify areas for improvement. This could be of real benefit to your business, and something which is even more valuable than the prize itself. 3. Increased credibility

Winning an AEMT Award, or simply being short-listed as a Finalist, can act as a 3rd party endorsement for your business. A win can give a seal of approval to your activities and is a sign of quality for potential customers, so can form part of your sales pitch. It can also help improve relationships with suppliers. It’s a great way of differentiating your company from competitors and will send out positive signals to customers.

4. Employee motivation

The Awards recognise the hard work and achievements of your employees so winning one can help boost staff morale and improve motivation. Employees are focused on what’s great about the company they work for and can feel proud to be a part of it. Staff could be invited to the gala awards ceremony which can not only yield great networking opportunities, but also serve as a well-earned thank you by just being a great night out. 5. Attract talent

Rising stars of the electrical and mechanical worlds will love to work for you. Business awards validate your hiring stature among new recruits. By pitching yourself as the best, you can attract the talent you need to push your business forward. Increased employee morale will also help attract and retain new recruits. 6. Network with fellow business leaders

Attending the gala awards dinner gives you the opportunity to network with other business leaders and professionals. Sharing knowledge and industry news puts you closer to the action, and motivates you. 7. Expert in your field

Winning or being shortlisted for an award can cement your reputation as a trusted authority in your field, which in turn brings future work and on-going PR opportunities. 8. Differentiate your business from your competitors

When a potential client or investor is sizing you up against your competitors, a business award could just give you the edge. 9. A Night to remember

You, your colleagues and your customers will be entertained, wined and dined at a superb venue in the heart of England. 10. A shiny Awards Trophy and Certificate

The recognition you deserve for a job well done, presented to you in front of your peers, and for display in your Reception Area or Boardroom. What more could you ask for?

Closing date for entries

The closing date for all entries is 5pm on Thursday 5th September.

So for those wanting industry-wide recognition for a job well done, be it for a product, service, application know-how, or commitment to industry and training, they should make a note of this important date.

It is completely free of charge to enter the awards, but the promotional value associated with being selected as a finalist is worth many hundreds of pounds. And for those individuals and companies who become one of the seven winners, the promotional benefit is even greater.

Further details

The gala awards dinner will be staged on Thursday 21th November at the Doubletree by Hilton in Coventry. For more information, please visit the website or call the event producers, Touchwave Media on 07785 290034.

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